Ideas for branding our artists through Digipak and Magazine advert

Some of the ideas I have thought of to brand our artist through a digipak and a Magazine article are:

1. Use bright colours and bold backgrounds to highlight the pop music genre and signify the elements of girl band culture. Relating to ideas that bands such as Little Mix have used to advertise themselves.

2. Use close up images of our faces to clearly show the reader and consumer the artists in the band and the main singers they will be listening to on our single.

3. Edit the images on our digipak and advert to make us stand out against the background, to represent that we are the main focus in the album and we don't have famous musicians playing along side us like some other bands.

4. Create a unique logo which is obvious on both our digipak and advertisement which people will recognise and relate it to our band whenever they see it. This logo could be using stills from our music video mixed together to create a unique branding.

5. Through our digipak and advertisement we could create a unique motif such as highlighting our typical clothing style that we would stick to if we made other singles. Also, we could make a motif of the typical settings that our songs would be filmed in, and the urban style that we've created with our first single Love and War.

6. Presenting lyrics from our single on the front of the advert and the digipak to make our songs well known, and when people who don't know our songs see them, they will then be able to recognise the lyrics when they hear the song on the radio. Creating a wider audience and bigger fan base.